As a PR pro working here at BetUS Sportsbook, I couldn't help but chuckle when our oddsmakers sent me a note today about the range of potential sponsors that Armando Bacot, the rising star in the NCAA basketball world, has attracted. From a technology consulting firm to a car wash chain, Bacot seems to be leaving no stone unturned when it comes to potential business partnerships, in particular, deals are known as "Name, Image, and Likeness," or NIL.
In fact, Bacot's penchant for securing NIL and other business deals has become so talked about, BetUS oddsmakers decided to post betting odds on what type of company Bacot would lend his name, image or likeness to next.
According to our analysis, the odds are in favor of Bacot partnering with his favorite sneaker brand, with +225 (9/4) odds. This wouldn't be surprising given his dynamic play on the court and his ability to engage with fans off the court connecting with him on a more personal level through his footwear choices.
Coming in second place is the possibility of Bacot landing his own TV show, with +275 (11/4) odds. As we've seen with his participation in the Netflix series Outer Banks, Bacot is a natural on-screen talent and could potentially branch out into the world of entertainment with great success.
Another possibility to consider is that Bacot could start his own podcast, with +350 (7/2) odds. As someone with a growing following and influence, Bacot would be able to offer valuable insights and perspectives to his fans while also providing a platform for other athletes and celebrities to share their stories.
In addition, our oddsmakers also believe that a partnership with a barber shop (+800, 8/1) or dating app (+600, 6/1) could be great options for Bacot to explore. With his charismatic personality and growing influence, Bacot could help these companies reach a wider audience while also providing value to his fans.
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- Tim Williams
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Director of PR & Media Relations
Mr. Williams serves as Director of PR and Media Relations for BetUS. A former journalist with nearly two decades of experience in the international online sports betting and gaming industries, Tim understands the unique needs of journalists, editors and producers and dedicates himself to adding value to whatever story you're working on. - tim@BetUSpr.com
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